New subject: [Skunkworks] Why are so many technology solutions companies so unclear about what they do?

30 May 2011

      When I go to most Kenyan technology solutions websites, I usually find 
some philosophical mumbo jumbo on their frontpage that reads something 
like this:

"Our company makes enterprise content management solutions for business 
that enable organizations to unify people, content and processes to 
minimize business risk, accelerate time-to-value and sustain lower total 
cost of ownership."

For example: Dotsavvy http://www.dotsavvyafrica.com/

Seven Seas http://www.sevenseastech.com/

These type of introductions struggle so much to sound intelligent, but 
most users cannot tell head or tail of what you are offering, and the 
'Back' button is quickly pressed.

Give it to us straight, like industry leaders VMWare: http://www.vmware.com/

or Amazon Web Services: http://aws.amazon.com/

or Heroku: http://www.heroku.com/

Why are so many technology solutions companies so unclear about what they do?

Webmaster

Dennis Kioko

Peter Muchemi

Dennis Kioko

tags

participants (3)