This platform will be ruled by content...especially since they are well positioned to offer African content that other companies would be slow to take up. I think they are very well positioned with this.
It’s a brilliant product but with the growth of online multiplatform VOD services from companies like Netflix, Hulu , BBC iplayer , Amazon VOD and Google tv ,I think this will a short-lived product/service. Right now these services are mostly available to US and European residents but It wont be long before such companies have a global presence and content will be available to anyone with a fast enough internet connection anywhere in the world .
Most of these services have got multiplatform apps that can be installed on PC/MAC/ LINUX/XBOX /PS3 including some of the newer internet enabled tv’s that have come to market. It all comes down to price and availability on content .
Vince
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