
I think Symbiotic already did something similar, with Sembuse... On Fri, May 21, 2010 at 12:00 PM, Rad! <conradakunga@gmail.com> wrote:
i think it's a good initiative, but i'm wondering why they had to go all the way to South Africa. Surely the likes of Mobile Planet / Symbiotic etc are more than capable of delivering.
On Fri, May 21, 2010 at 11:55 AM, David Kiania | Asentric Consulting Ltd <kianiadee@gmail.com> wrote:
For all the flack Safcom gets on this list we have to give them marks for innovation and forethought. In today's newspaper they have launched Mixit (http://www.mxitlifestyle.com/) is a Peer-to-Peer IM client that runs on mobile-to-mobile and desktop-to-mobile. While some see this as cannibalizing SMS revenues, it's a stroke of genius because they still stand to make cash from the data traffic as opposed to loosing it to a competitor all together. (Rule No. 4 in business: Cannibalize your revenue and business model before your competition does it for you)
After declining to support Mixit as a product, MTN SA now looses more than 8M Rand (KES 80M) a day, and the sad part, the app runs on their platform on either gprs/edge.
Kudos Safaricom, You Rock!
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