FYI ...



Dear Valued Partner,



Am pleased to share that Kenya Copyright Board, together with
Microsoft, yesterday launched a 30-day Amnesty Campaign to help fight
Software Piracy in Kenya. Please use this opportunity to educate
customers & share this information…



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The reasons for purchasing genuine software as opposed to pirated,
counterfeit, illegal or unlicensed versions go well beyond principles
of morality and integrity. Purchasing genuine software and from
reputable sources actually makes smart business sense.



7 Business Benefits of Using Only Genuine Microsoft software



The risk of damage to your machine leading to loss of data and information

Counterfeit software is usually accompanied by viruses that could
damage your hard drive and destroy vital data and information. These
data and information are most times irrecoverable due to the effect of
these malware attacks on your systems



Access to Support Services from Microsoft

When you purchase genuine software, you have access to technical
support services from Microsoft or its Partners. These services are
only available to users of genuine software.



You get access to updates and upgrades.

Technology is dynamic and as a result, upgrades and newer versions of
this software are released regularly. These are also accessible and
available to users of genuine software. On the contrary, for pirated
versions, there are neither upgrades nor access to new versions which
reduces long term value.



Pirated Software exposes you to legal action and possible jail terms

The use of pirated software by many is perceived as minor level
mischief but this is incorrect. In Kenya, executives of companies
whose employees are found to use pirated or illegal software are
liable to be fined or even jailed. Recently, a reseller was convicted
and sentenced to 6 months in jail for dealing in pirated and
unlicensed software.



Think about the impression it gives about your business.

Using unlicensed software can affect your company’s reputation
negatively. Think about the impression you create when you pass along
shoddy spreadsheets to your clients, customers will ultimately not
repeat patronage.



Offenders hurt the economy of Kenya.

Recent studies by IDC/BSA estimated East & Southern Africa’s loss in
revenue at over 100 Million Dollars in 2010 (Kenya’s Piracy rate is
currently at 79%). A modest reduction will create more thousands of
jobs, boost economic growth and generate millions of dollars in taxes
for Government. Your refusal to use pirated software is your
contribution to this course.



With genuine software, you are guaranteed peace of mind.

It may surprise some, but using genuine software on more computers
than a business is licensed to support is also illegal. Developing a
relationship with a reliable partner or vendor can help in
understanding licensing, product certification and other elements of
genuine software.



You don’t only spare yourself of needless headaches down the line;
you'll also enjoy the security of doing the right thing, both for
yourself and your business.



Learn more about Genuine Windows and Office



Learn more about Software Asset Management



Learn more about Volume Licensing





Best Regards,



Ngari Kibiku |Partner Territory Manager | Microsoft East & Southern
Africa | Phone: +254 20 286 8211
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