What is the Intel® Atom™ Developer Program?

• Provides developers with everything they need to create and then sell their applications to millions of Intel Atom-based devices.
• Gives OEMs and the ecosystem a framework to deliver great new applications directly to consumers.

The Developer Program is part of a larger system, which includes:

• A web site designed specifically for the netbook application developer community.
• A validation process for validating and approving your applications to be deployed through the system.
• Partner application stores to make your applications available to customers.
• A client running on customers’ netbooks, which connects customers to the application stores.

http://appdeveloper.intel.com/en-us/join?cid=sw:dev4atom084