Simply the following reasons for me:<div><ul><li>Increased access to HD content online which earlier on was a problem due to slower internet. A year or two back also getting torrents in HD was for select content. These days it&#39;s everywhere.</li>

<li>You can have your select crew in the house as you enjoy your movie - alone, with your gf, or with pals over some beer :)</li><li>Watching it on a HDTV in the house trumps a computer anytime - earlier on I could step into the cinema but now I am kinda &#39;justifying my investment&#39;</li>

<li>Being able to pause/rewind as someone said in the TV clip - this lends credence to an untapped VoD market. With our busy lifestyles sometimes you can&#39;t sit through the 2-3 hours for a movie, you want to resume later on from where you left it. Newer media players/TVs have this inbuilt - and even though it&#39;s a small point, it counts a lot</li>

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