I happened to attend the launch yesterday and the content and
distribution issue come up repeatedly. Here are some highlights :-
1) There are 40 TV pending licenses awaiting processing by CCK and
over 150 Radio licenses.
2) DVB-T will allow all these stations to be licenses however I highly
doubt if the current headend (HE) can take 50 muxes and if this can be
done on one HE.
3) This project is broke in 3 phases viz Test and initial launch
(happened yesterday), Phase 2 greater Nairobi and Urban/Metro centers
and Phase 3 remaining regions needed to achieve countrywide coverage.
4) Kenya has 5 million television sets which form the potential
marketsize. There are more TV Sets than internet connections, second
only to mobile fones ...
5) Dr. Kamau Gachigi (a skunker) and a team from UON are working on a
local spec for manufacture and fabrication of Set-Top-Boxes. I am soo
proud of this team.
6) Content is King and this is broadcasting and equipment etc
7) Based on the KBC Tender the provision was for all SD Channels and
NO HD. I think premium content will also be based on SD channels at
least for the 1st phase.
I suggest we do a dedicated skunk session on Digital Terrestrial
Television (DTT) and implications where we explore all this issue. We
have to be the most informed lot and if possible but the STPs and try
it out.
These are indeed exciting times.
Kiania D
On Thu, Dec 10, 2009 at 12:51 PM, Brian Munyao Longwe <blongwe@gmail.com> wrote:
> DVB-T transmission allows a broadcaster who has taken up a channel to
> partition that channel into a high-priority (HP) and low-priority (LP)
> broadcast. The HP would usually carry normal standard density (SD) broadcast
> - generally MPEG-2 whille the LP would carry high-density (HD) - generally
> MPEG-4 broadcast. It is purely up to the broadcaster to decide what kind of
> target market and programming they want to send out, then dimension their
> channel accordingly.
>
> Obviously an interesting element is the opportunity to incorporate an
> interactive aspect into the programming to allow for Video-on-demand or
> pay-per-view type of programming.
>
> The platform is here - let's see how innovative our broadcasters are going
> to be in terms of delivering a variety of programming that engages and
> excites the market.
>
> Brian
>
> On Thu, Dec 10, 2009 at 11:28 AM, Philip Musyoki <pmusyoki@gmail.com> wrote:
>>
>> Content is king, and DSTv has content that the free to air Digital or
>> Analogue TV do not have. So DSTv will be around for a very time. It is very
>> difficult to dethrone an emperor. Just ask GTV. I have just noticed the only
>> content the local channels seem to have are those Mexican/South American
>> soap operas which all end the same way.
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>
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