Barriers to entry are inevitable going to keep reducing with time. But differentiation and value addition can keep a company going.Despite all the FOSS forces in the market , Microsoft continues to be a dominant player. 


Its all about increasing barriers when others lower them with your business model. You will be surprised what Mocalitys model eventually will be 

On Mon, Oct 19, 2009 at 1:15 PM, David Kiania | Asentric Consulting Ltd <kianiadee@gmail.com> wrote:
I applaud any company or entrepreneur who has the courage to create a
business out of directory listings. I came across one company and
donnow what's your take? http://www.mocality.co.ke/ can you montize
directory listings into profitability and are there any successful
case studies that we may know of? Aren't the barriers to entry too low
and not defensible?

Rgds


--

[Asentric Consulting Ltd]

If a man has in himself the soul of a slave will he not become one no
matter what his birth ....

-Richest Man in Babylon
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