It has been termed idiot smartphone. More than 70% of my friends who have purchased it have had to take it back to Safcon coz of HW failure
Seems like a good strategy for Safaricom. The key is not to move hardware, but create an ecosystem where owners or (addicts) of the now famous Ideos become huge consumers of data. I am sure they may be selling the phone at a subsidized cost but considering how these smartphones move data, soon their data sales may exceed voice.I hope other players will not come back a few years from now and want to share the Safaricom Ideos ecosystem.
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