My thots.  You price software based on the following factors

Factor A.
A client should pay for a product depending on the perceived value. To get the perceived value the client does a cost benefit analysis... including the opportunity cost. The client also has the option of doing away with the software and with it comes its benefits.

Factor B.
Market Forces: Demand and Supply.
if there too many vendors chasing few clients then the price is low. and vice versa.

Factor C
Points of Differentiation.
if there is no differentiation on your software/product. What value are you adding to it to justify the price increase. Actually it should just die a natural death. if i sell cabbages and you sell cabbages our difference will be the price.

MK



On Thursday, November 24, 2011, aki wrote:
This is going to be a heck of a thread, time to roll up the sleeves?

Rgds.

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**--If I ever wrote code on a system for the better of consumer freedoms or choice, I'd rather create the complete system with people who share the same views than give out a single line of code to code thieves who will use it to defeat the principles of freedom and choices---2011--Me--**