Well, free marketing then! Whether or not Apple wanted this to happen, they've definitely stirred up the market...
Apparently, it wasn't a marketing gimmick - the guy who 'lost' the
phone has been outed :-)
http://www.smh.com.au/digital-life/mobiles/apple-employee-outed-as-iphone-loser-20100420-sr06.html
./Ok3ch
On Tue, Apr 20, 2010 at 8:12 AM, Haggai Nyang <haggai.nyang@gmail.com> wrote:
> Most def a marketing gimmick...but that's super-smart and you never see that
> in marketing 101. And now they wrote a letter wanting it back...all the
> while validating that it's actually theirs...
>
> IMO they should have let the gizmodo guys have some time to check out its
> specs before disabling it remotely. That's a more interesting sales
> proposition for me...
>
> On Tue, Apr 20, 2010 at 07:57, Watson Kambo <wkwats@gmail.com> wrote:
>>
>> Hello,
>>
>> I know you guys have heard of this story,
>>
>> http://gizmodo.com/5520164/this-is-apples-next-iphone
>> http://daringfireball.net/
>>
>> Don't you just love the way Apple does it? I mean look at all the hype
>> before the Ipad launch, then the new 4G iPhone ( if its true ) is found
>> lying in a Bar?? how convenient that Gizmodo gets a hold of it and not a guy
>> who would sell it at 100 bob in river road ... I believe Apple had the whole
>> thing worked out .. its called testing waters before you take a dip ... they
>> are just the best ... it was meant to be launched in June now there is
>> enough time to build anxiety and first day sales will be in Hundreds of
>> thousands ...
>> --
>> Watson wanjohi kambo
>>
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