If youre like me, you probably cant remember the last time you played a DVD movie. What are the industry pundits going to do? sell flash drives with movies? good idea if they can get chinese flash drives at 20bob. This means that selling DVDs is limiting in the first instance compared to say selling the stuff direct to the consumers. If you ask me: Id advise the producers to work with the artistes and share that 0.01USD per download offered by the rapidshares and then just upload the media to the media downloading sites. Youll be shocked. Its a question of semantics ---
There is no big difference between 50/- and 100/- so I think the author has kinda missed the point.
Guys who buy 50/- movies do not buy one 50 bob movie, they buy several.
=== So I think if the Kenyan industry sells at 100/- then they will definitely get buyers.
But just like the big Movie corporations who made RapidShare/Fileserve/Hotfile delete all their content during the SOPA threat -- because they were unable to compete with these filesharing sites.
They have too many restrictions. They try to divide us into regions and tell us that they have not released that episode or movie to that region yet; and give us different ending for different regions. They try to make a dollar for every extra MB you download.
We dont care about that - we just want to watch a movie - and Filesharing sites just gave us what we wanted.
===
When applied to the local industry -- it is simple.
Try to make Churchill re-runs, or XYZ re-runs, or Machangi episodes available at normal mwananchi rates in selected licensed shops around town (even the 50 bob ones)
However - the 50/- guys will not make copies of the local content - they will receive them already made by distributors.
Each local dvd will have a City-Council stamp and sold separately (they can have spies to ensure this is adhered to) at around 100/-
The returns will be split between the distributors and the retailers.
=== But unfortunately; the producers of local programs do not want old episodes resold; even after the audience has watched them (so I have been told)
They would rather have them rotting in a box in the studios [?][?][?][?]
And that is why piracy rules !!
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