In economic sense, the leverage of economic of scales can work out well if the strategy is innovative and sustainable. What matters here, though IMHO, is satisfying the common person, a market that has not been fully captured. Safcom can have whatever million subscribers but maintaining them is another thing. I don't see what would have been the case had Safaricom been the one to first lower the prices? That would have been labelled 'innovative' Safcom has been used to making profits and when the status quo changes, it might have to go back to the drawing table and restrategize. This time, it has realized that even though Kenyans have very 'peculiar' calling habits, they are insatiably unpredictable. Have you noticed how Orange has been silent in this war? May be Safaricom is loved so much or even despised, but as long as the consumer has been satisifed, who cares? My point: it doesn't matter which company wins, but an equal level playing ground. On 24/08/2010, Dave Kirirah <dave.kirirah@gmail.com> wrote:
Am just writting to see the thread reach hundred posts.
On Tue, Aug 24, 2010 at 10:49 AM, maina martin <martinafrique@gmail.com>wrote:
this war reminds of bank rate wars when MEMBA hit the market, other banks spread all sort of propagada but memba did what other banks neglected, today they are market leaders every where they go all other banks follow.
and so is Zain,they av nothin to loose bcoz the more we muvuka,Then in the end the game will change it will be zain calling the shorts,they will not need safcon network anymore coz will be all in one side.
For safarincon "oishe usi vuke" behave until then Nimevuka
On Tue, Aug 24, 2010 at 10:37 AM, aki <aki275@googlemail.com> wrote:
I'll add a few words.
Safaricom and other telcos who have not dropped prices permanently are playing the bluff with kenyans that dropping rates will knock them out of business. This is excatly the kind of bluff that seems to be working on some kenyans i.e dis-belief that rates can actually drop. The Safaricom/Orange bluff that is not going to work because the bottomline for kenyan consumers is : affordable services, finally!
In reality those who understand how telcos work know that Zain has done the right thing and is on the right track.
Safaricom is calling a bluff on its 30 days offer. The bluff is clear = Do you believe rates can drop? If not, stay with us.....
They should expect the negative trends to follow and start thinking of creating a leaner and more competitive company.
A new era of affordable rates is here. Believe it or not. :-)
Me thots, catchup later in the week. _______________________________________________ Skunkworks mailing list Skunkworks@lists.my.co.ke http://lists.my.co.ke/cgi-bin/mailman/listinfo/skunkworks ------------ Skunkworks Server donations spreadsheet
http://spreadsheets.google.com/ccc?key=0AopdHkqSqKL-dHlQVTMxU1VBdU1BSWJxdy1f... ------------ Skunkworks Rules http://my.co.ke/phpbb/viewtopic.php?f=24&t=94 ------------ Other services @ http://my.co.ke
-- "I think the purpose of life is to be useful, to be responsible, to be honorable, to be compassionate. It is, after all, to matter: to count, to stand for something, to have made some difference that you lived at all.”
_______________________________________________ Skunkworks mailing list Skunkworks@lists.my.co.ke http://lists.my.co.ke/cgi-bin/mailman/listinfo/skunkworks ------------ Skunkworks Server donations spreadsheet
http://spreadsheets.google.com/ccc?key=0AopdHkqSqKL-dHlQVTMxU1VBdU1BSWJxdy1f... ------------ Skunkworks Rules http://my.co.ke/phpbb/viewtopic.php?f=24&t=94 ------------ Other services @ http://my.co.ke
-- *Solomon Mbũrũ Kamau* ***************************************************** *Man is a gregarious animal and enjoys agreement as cows will graze all the same way to the side of a hill!* AND *It is better to die in dignity than in the ignominy of ambiguous generosity! * http://smiley2.wordpress.com http://mburu.sikika.co.ke