"This means that commuters can travel for free throughout Kenya and all they need to do is watch TV commercials for the duration of their trip" Let us try to imagine that such a service would be there even after April 1st!!!!!! Warm Furahi Day Greetings, Free Basics, Uber reared their horned-heads into the Digital Content Creators forum with CS Mucheru firmly expressing his stance for "half a loaf or unbalanced diet theorem is better than no food at all". This did not seem to augur well with the local content creators from the audience murmurs and audience speaker comments made. Why?? Later in the day, it was cited that one of the international education publishers - Pearson started an education initiative in Tanzania then pulled out, a former staff has picked it up, cleaned it up and launched it in Kenya. In addition to reference to the expanding education network for Bridge schools. It seems disruption when it comes from "international players" is viewed as unstable, unfair leverage by coming in with big foreign monies that the local creator may never access, not necessarily solving local needs but prescribing the solutions with their interests, they may and at times have walked out any time. How open is this open market space - because I assure you the local content creators did not seem "amused". Blessed day. Regards/Wangari --- Pray God Bless. 2013Wangari circa - "Being of the Light, We are Restored Through Faith in Mind, Body and Spirit; We Manifest The Kingdom of God on Earth". -------------------------------------------- On Fri, 1/4/16, Ali Hussein via kictanet <kictanet@lists.kictanet.or.ke> wrote: Subject: [kictanet] Dotsavvy Launches SavvyRide, A Free Ad-Support Taxi Mobile App To: wangarikabiru@yahoo.co.uk Cc: "Ali Hussein" <ali@hussein.me.ke> Date: Friday, 1 April, 2016, 8:49 Hi All This might be of interest.. Ali Hussein+254 0713 601113 / 0770906375 Twitter: @AliHKassimSkype: abu-jomoLinkedIn: http://ke.linkedin.com/in/alihkassim "Discovery consists in seeing what everyone else has seen and thinking what no one else has thought". ~ Albert Szent-Györgyi Sent from my iPad Ali HusseinPrincipalHussein & Associates+254 0713 601113 / 0770906375 Twitter: @AliHKassimSkype: abu-jomoLinkedIn: http://ke.linkedin.com/in/alihkassim "Discovery consists in seeing what everyone else has seen and thinking what no one else has thought". ~ Albert Szent-Györgyi Sent from my iPad Begin forwarded message: From: Dostavvy <info@dotsavvyafrica.com> Date: 1 April 2016 at 7:32:57 AM EAT To: alyhussein@me.com Subject: Dotsavvy Launches SavvyRide, A Free Ad-Support Taxi Mobile App Reply-To: Dostavvy <info@dotsavvyafrica.com> Dotsavvy Launches SavvyRide, A Free Ad-Support Taxi Mobile App Dotsavvy Launches SavvyRide, A Free Ad-Supported Taxi Mobile App For Kenya View this email in your browser Dotsavvy Launches SavvyRide, A Free Ad-Supported Taxi Mobile App For Kenya Dotsavvy Limited (Dotsavvy), Kenya’s first Digital Business Agency is set to launch SavvyRide, a free on-demand taxi mobile app and service supported though advertising Nairobi, 1st April 2016 - Kenya’s on-demand digital services space is set to experience the arrival of SavvyRide, a new and free on-demand taxi mobile app to be launched by Dotsavvy from the 1st April 2016. SavvyRide, as Dotsavvy will be soon be rebranded, is an innovative mobile app that enables commuters throughput Kenya to simply ‘push the button’ on their mobile devices and a taxi will come to their location within minutes, for a free ride. SavvyRide is different from other players in this space such as Uber and Easy Taxi in that it offers its on-demand taxi service free of charge and makes money by running ads on dedicated high definition (HD) screens throughout its taxis. This means that commuters can travel for free throughout Kenya and all they need to do is watch TV commercials for the duration of their trip. According to Sarah Ntiro, SavvyRide’s Project Manager, the service was developed after over a year of on the ground research to find out what Kenyan consumers were looking for when it came to on-demand taxi services. This research informed the decision to launch SavvyRide to disrupt Kenya’s incumbent on-demand taxi services. ‘By offering SavvyRide, we are making it possible for Kenyans to travel throughout the county for free. No one can argue that this is a value proposition that is hard to beat. As a result, our modest projections show that we can capture over 20% marketshare of the on-demand taxi services market by July 2016 on this basis’ said Sarah Ntiro. SavvyRide will initially be rolled-out from 1st April 2016 in Nairobi and its environs and will expand over the next few months to Mombasa, Kisumu, Nakuru and Eldoret. The SavvyRide team has already been recruiting hundreds of taxi drivers in Nairobi who are eager to get started as they want to compete with Uber and Easy Taxi drivers on equal terms. SavvyRide has also secured key brand advertisers who want to market their offerings to SavvyRide customers as they commute using the free service. SavvyRide’s ultimate ambition is to expand the service not just in Kenya but across Africa and the rest of the world with its radically disruptive business model. SavvyRide will be available for download on Google Play and the Apple App Store from today, the 1st April 2016. Do remember that today is the 1st April 2016 so this is the perfect day to launch SavvyRide. Media Contacts Sarah Ntiro SavvyRide Project Manager Email: sarah@dotsavvyafrica.com Phone: +254 20 8077108/9 Copyright © 2016 Dotsavvy, All rights reserved. You were added to this list to receive email communications from Dotsavvy Our mailing address is: DotsavvyP.O.Box 2484-00200Nairobi 00200 Kenya Add us to your address book Want to change how you receive these emails? You can update your preferences or unsubscribe from this list -----Inline Attachment Follows----- _______________________________________________ kictanet mailing list kictanet@lists.kictanet.or.ke https://lists.kictanet.or.ke/mailman/listinfo/kictanet Unsubscribe or change your options at https://lists.kictanet.or.ke/mailman/options/kictanet/wangarikabiru%40yahoo.... The Kenya ICT Action Network (KICTANet) is a multi-stakeholder platform for people and institutions interested and involved in ICT policy and regulation. The network aims to act as a catalyst for reform in the ICT sector in support of the national aim of ICT enabled growth and development. KICTANetiquette : Adhere to the same standards of acceptable behaviors online that you follow in real life: respect people's times and bandwidth, share knowledge, don't flame or abuse or personalize, respect privacy, do not spam, do not market your wares or qualifications.